Customer centric digital transformation

F17 helps businesses apply digital technology to transform customer experience and efficiency.

We have a flexible approach, and a breadth of skills across a range of technology centric areas.

A selection of our work areas are below - or contact us to discuss a tailored approach.



Ticketing is a key area of expertise - ranging from barcodes on mobile phones, through complex smartcard standards, to account based alternatives.

F17 has provided consultancy support to a range of private and public sector clients - and are particularly familiar with public transport ticketing. This covers not just the technology, but also the political and supplier ecosystems.

We recognise that ticketing can be complex, and some experts hard to understand - we can provide plain English introduction to ticketing seminars or tailored training - which can be invaluable to new managers or suppliers in the sector.


Data visualisation and analysis

We analyse complex datasets for insights, and present these in an engaging and highly visual manner.

We have invested in specialist data processing and visualisation tools, to allow efficient analysis of large datasets.


UK Rail Expertise

We have a deep understanding of the UK passenger railway.

This covers the key market features, franchise and regulatory structure, systems and suppliers.

We maintain an extensive library of reference and briefing materials, and are well placed to support potential suppliers to the market, through briefings or support to their bid teams - or to brief teams starting work in the sector.


Digital health check

Offering an external perspective on the digital opportunities for your business.

It can be difficult for smaller businesses to keep up with the fast pace of digital technology. Looking at the business as a whole, or focusing on a specific area, our Digital Health Check provides practical suggestions for how your business could embrace digital technology to improve customer experience, and/or drive efficiency.


Digital implementation

Implementing a new digital idea can be daunting.

We can help you evaluate off-the-shelf products, or outline an approach to bespoke development.

We have a particular focus on the organisation structures and approach for digital projects


Bespoke solutions

We can develop small-scale bespoke solutions.

Recent work has included

  • an online event registration system, capturing registrant details and taking payment by card or Paypal.
  • bespoke display screens - taking information from client system APIs to provide fully automated information displays.

We have also developed a wide range of prototypes, to grow our understanding and support our work - see